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Turning Listeners Into Customers With Advertising On Tampa Radio

Jun 27, 2019 7:58:00 AM / by Larry Julius

Thousands of Tampa Bay small business owners depend on radio advertising to claim their share of the $54.1 billion local consumers will spend this year. Cha-ching.

These advertisers have, typically, 30 or 60 seconds to convince the 2,193,604 listeners who tune-in to Tampa radio stations each week to become customers. So, it is essential to know how to use that time effectively.

Gathering a sample of 6003 respondents, Westwood One in partnership with audio testing experts Veritonic studied how different elements of award-winning radio commercials affect a listener's intent to buy the products or services advertised. 

Here are the results of the study that Tampa Bay business owners could find useful.

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Topics small business, small business owner, best way to advertise, radio advertising, radio commercials, tampa radio stations, tampa small business owners, advertise on tampa radio, advertise in tampa bay, advertising in Tampa, advice, effective radio commercials

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